Every Door Direct Mail
EDDM
What is EDDM?
Every Door Direct Mail® (EDDM) is a convenient service offered by the United States Postal Service that allows businesses to reach every household within specific mail carrier routes, without needing names, addresses, or other contact information. Your promotional piece, known as a flat mailer, is simply delivered to every door along the selected route, making it an efficient way to blanket an area with your message.
Benefits of EDDM Mailing
No mailing list required
- Just pick your routes, and we handle the rest.
Affordable postage rates
– Lower than standard bulk mail.
Targeted delivery
– Reach homes by neighborhood, income level, age, and more.
Large-format mailers
– Stand out in the mailbox with oversized postcards.
Quick turnaround
- From design to delivery, we make it fast and easy.
Who Uses EDDM?
EDDM is ideal for:
Local businesses like restaurants, salons, fitness centers, and retail stores
Realtors and home service providers
Medical and dental offices
Auto dealerships and repair shops
Event promotions and political campaigns
Our EDDM Services Include:
Strategic route selection and targeting
Custom postcard design tailored to your business
Full-service printing on premium paper stocks
Bundling and preparation to USPS specifications
Drop-off at the appropriate USPS location
Tracking and delivery confirmation
Why Every Door Direct Mail Works
EDDM allows businesses to saturate specific carrier routes and neighborhoods near their location without purchasing mailing lists. This makes it one of the most cost effective tools for customer acquisition, brand visibility, and local market penetration.
Hyper Local Targeting
- Reach nearby households precisely using carrier routes for localized marketing impact.
Cost Efficient Saturation Coverage
- Deliver marketing to entire neighborhoods at lower cost than targeted lists.
High Visibility Compared to Digital Ads
- Physical mail stands out more than crowded digital ads online.
Ideal for New Customer Acquisition
- Great strategy for reaching new prospects and expanding local customers.